Top 5 Personal Finance Apps in Egypt Q4 2024 Performance Overview

In Egypt, the fourth quarter of 2024 saw notable activity in the personal finance app sector, with trends captured on a unified platform. Here’s a breakdown of the performance of the top five apps based on data from Sensor Tower.

Cash Book- daily expenses showed consistent weekly downloads, peaking at around 2.3K in late October. Active users increased steadily from approximately 33.9K to 45.9K by late November, though a slight decline was observed towards the end of the year.

دفتر الحسابات experienced fluctuating weekly revenue, ranging from $6 to $37, with downloads maintaining a steady pace, reaching over 1K in the final week of December. Active users gradually decreased from 14.2K to about 9.5K.

Wallet: Budget Expense Tracker saw a significant spike in downloads, from 768 to 1.9K by the end of December. Revenue peaked dramatically at $378 in the last week, while active users increased from 13.7K to 16.2K.

Money Tracker-Expense & Budget had a consistent download trend, reaching over 1K in the final week. Revenue varied, peaking at $53. Active users increased from 3.9K to over 5K by mid-December.

Finally, CashKateb maintained steady downloads, with a peak of 860 in late October. Active users saw a decline from about 46.1K to 32.6K by late December, before a rise at the year’s end.

These insights, provided by Sensor Tower, reveal dynamic shifts in user engagement and app monetization strategies in Egypt’s personal finance app market. For more comprehensive data and analysis, visit Sensor Tower.